Post Thumbnail of 品牌忠诚度的PK,你赢了吗?
 案例参考 15 一月 2007

Case 1: Mobile Phone
在手机之家论坛上,索尼爱立信的粉丝与诺基亚的粉丝各执己见,踊跃地发表自己支持Sony Ericsson K790和Nokia N73的缘由,而这二款手机正是索尼爱立信与诺基亚近期力推的重点机型。
Case 2: Laptop


Posted by Jason   @   15 一月 2007 1 comments
Post Thumbnail of 第一届CIC杯男女乒乓球巡回赛
 文化生活 11 一月 2007

男单: Robin vs. Edison
女单: Sunny vs. Jane
Vennie vs. Starry


Posted by Robin   @   11 一月 2007 0 comments
Post Thumbnail of CIC搬家记- 2006年12月29日入驻华联创意广场
 文化生活 8 一月 2007

进入新的办公区域,前台背景墙上公司的logo分外亮丽和抢眼。绕过较小的前台区域,眼前豁然开朗,整个办公区明亮而宽敞,而且可以根据实际要求自由分割空间。整体设计以蓝黑色调为主,给人感觉很酷,前卫,但同时又不乏稳重。与我们公司的brand image很相称。


Posted by Jackie   @   8 一月 2007 0 comments
Post Thumbnail of Corporate blog: sharing companies' good work in a humanized voice
 管理专栏 5 一月 2007

More and more corporate blogs are being set up. If your companies are also doing great work, why not yet share with others?
The corporate blog has great potential to be an efficient channel for brands to start conversations with their consumers. The communication is direct, transparent and most importantly, it is humanized. The company is no longer just a “company”. The emotional bond between brands and consumers can be established/enhanced through this close engagement.


Posted by CIC   @   5 一月 2007 0 comments
Post Thumbnail of Blog Comment Moderation Notice
 圆桌会议 4 一月 2007

Seeisee is written by a wide range of CIC employees, including analysts, engineers and senior management. This blog is about IWOM and net culture, with a particular focus on the mainland China market. Any comment that contributes to the conversation and learning about this topic for us and for our readers is welcomed and will be posted. We are looking forward to your participation in the conversations!

Posted by CIC   @   4 一月 2007 6 comments
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