I have recently spoken a quite bit on the topic of IWOM, and it is looking like I will be speaking even more in the near future. We are definitely seeing a growing interest in what we do.

August 17th: Lnoppen 3rd Annual Competitive Intelligence China Summit
For a group of competitive intelligence professionals from Dow, Dupont and other impressive companies, I presented an overview of our technology and methodology for utilizing text mining of BBS and Blog messages for market intelligence.

September 13th-14th: China Youth Branding and Marketing Forum

This 2-day forum includes Harry Hui from Pepsi, Tom Doctoroff from JWT, Paul Pi from Adidas and Jon Briggs from TNS and some other pretty impressive speakers. I'll be speaking about how IWOM media, including blogs and BBS, are THE windows and channels for youth today in China.

September 19th: Beijing AmCham's Under the Digital Influence: Eight Experts Examine the Online Scene in China

I will be on an panel with some people who are much smarter than me, including David Wolf who is behind the brilliant Silicon Hutong and Andrew Lih who I have not met before, but have heard much about. Matt Roberts, from About.com, will be moderating. David has a nice summary of the event here as does Imagethief here.

October 17th: Adtech Beijing
I will be leading a panel around IWOM which will include the aforementioned David Wolf, as well as Village Grouch Steven Schwankert as well Yu Hong, the digital marketing director from Intel.

In addition to the above, it looks like I will be speaking at what looks to be a very cool event focused on online communities in China. More later on this.

If you are attending any of these events, I hope to see you there.