I will be in Las Vegas from November 12-14 for the Word of Mouth Marketing Association’s (WOMMA) annual conference. In addition to learning what’s happening in the US market, I am looking forward to meeting other “international” IWOM/social media analysis practitioners. After attending OpenWebAsia in mid October, I am very primed for more discussions about IWOM in international contexts.

Nathan Gilliat, the “supernode” of the social media analysis world and author of the must read Guide to Social Media Analysis, is facilitating this by taking my suggestion of organizing an informal international meetup on the evening of the 12th. If you are going to be in Vegas, please do stop by. More details on his blog here. Reply in the comments if you want to attend. Already a number of firms have signed up.