We just launched a series of syndicated reports on Chinese social media. If you want an overview of a particular topic that we cover, this is a great product for you. Below is the official blurb:

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We are proud to be launching a new series of syndicated reports which cover industries, topics and provide invaluable insights into China’s social media as applied to brands and products. While a useful tool for any brand or industry operating in the Chinese market, these reports are a must-have for those contemplating a China market entry.

Our reports analyze the realm of social media and the ways brands fare in it from a three-dimensional perspective. Category reports synthesize the social media coordinates of several brands within a certain industry, Topic reports dig deeper into the fiber of Chinese social media (i.e our SNS report), while IWOM Watch offers exactly what is says – monthly updates on social media developments, trends and hot topics.

This three-dimensional view on social media makes our reports COMPLEMENTARY. One type of report will give you a single large piece of the puzzle, but combining them all will provide you with a much clearer and much more comprehensive picture.

CIC offers the following reports:

Category Overview:

Statistics, case studies, trends, examples of successful social media campaigns as well as crises, all carefully selected and professionally analyzed, will give you a thorough overview of the brand protagonists navigating the Chinese social media. Learn what drives the buzz around them, learn what’s being said, who’s saying it and where. Whether an established player or a young presence in the Chinese market, Chinese netizens are talking about you NOW. And they are talking about your competitors, too. Find out what they’re saying and how you can benefit from it. We currently offer syndicated reports on the following industries:

View our SKIN CARE teaser on Slideshare
View our HAIR CARE teaser on Slideshare
VIew our IT (NOTEBOOK) teaser on Slideshare

Topic Overview:

Our Topic Overview reports are a more focused approach to a specific area of interest, be it directly related to a brand or likely to influence it. CIC is launching two more compelling Topic Overview reports. One will help you make sense of the dynamics of the Chinese Social Networking Service sites. Knowing and understanding how Chinese netizens interact is essential to your brand in conducting any successful social media campaign. The other will take you into the exclusive world of LUXURY products as mirrored in the social media interactions of Chinese netizens. Our current offer:

View our SNS (Social Networking Service) teaser on Slideshare
LUXURY (coming soon)

IWOM Watch:

We don’t need to tell you that the Chinese Internet is in perpetual motion and constantly changing. But we CAN tell you all about what’s hot and what to watch out for, we CAN dissect and analyze the current trends, and we can do it in a timely manner. Our MONTHLY IWOM Watch reports keep a close eye on developments within the Chinese social media as they occur.

View our IWOM Watch in half year version
Understand our IWOM Watch in monthly version

For more, please contact us:
email: report@cicdata.com
Tel: 021 – 5237 3860 * 891

View our mini-site with full descriptions.